PROVE
The Proof & Price Loop
Give it away until you have enough proof to sell it. Then: Get proof → Get paid → Get more proof → Get paid more.
3
Total Proof
1
Testimonials
1
Case Studies
2
Published
The Proof & Price Loop
1
Get Proof
Deliver results. Document everything. Collect testimonials.
2
Get Paid
Use proof to justify premium pricing. Close higher-value deals.
3
Get More Proof
Higher-ticket clients = bigger results = better proof.
4
Get Paid More
Better proof = higher prices = better clients. The flywheel compounds.
The 10X Pricing Rule
At this price point, can your customer get a 10X return on investment?
$19
PDF / Template
→ $190 value
$99
Online Course
→ $990 value
$499
Full Curriculum
→ $4,990 value
$5,000
Done-For-You
→ $50,000 value
$20,000
Consulting
→ $200,000 value