ABOUT CRFTDWEB

We build websites that sell.

Not agencies that talk about “digital transformation.” We hand-code conversion-first websites for startups and service businesses.

The short version

Most agencies hand you a WordPress template, slap your logo on it, and call it custom. We write every line of code from scratch. React, Next.js, TypeScript. Built for speed, built for search engines, built to convert visitors into customers.

Different industries, same problem: businesses spending money on websites that look fine but don't generate leads. That's the problem we solve.

How we work

Every project follows the same four-step process: Discover the real business problem. Design around what converts, not what looks trendy. Develop with production-grade code. Deliver something that actually performs.

No surprises. No scope creep. You know what you're getting before we write a single line of code.

What we believe

A website that looks good but does not generate leads is a cost, not an asset. Most businesses are paying for the first kind. We build the second.

Speed is not optional. Core Web Vitals scores above 90 are not a nice-to-have. They are the difference between ranking and not ranking. Between a visitor staying and leaving before your page has loaded.

Templates are not custom. A WordPress theme with your logo is not a custom website. It is someone else's decisions applied to your business. Every site we build starts from zero — designed and coded for the specific business, not adapted from a theme.

THE ECOSYSTEM

Three products, one methodology

The Studio

Hand-coded in Next.js, TypeScript, and React. Designed for speed, search engines, and conversion. No templates, no page builders.

The Playbook

The methodology behind every project we build — documented and packaged so other agency owners can use it to grow their own business.

Engine

Tools for agency owners. Content generation, client management, and business growth — without the overhead of hiring a full team.

Let's talk about your website.

Tell us what's not working and we'll tell you honestly if we can help.

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